A new local restaurant in North Naples showcases New England comfort food.

Specializing in lobster rolls, fried clams and roast beef sandwiches, Maine Shack quietly launched Dec. 23 in the former space of Kruk’s Philly Steaks in the Promenade at Naples Centre on the corner of Naples Boulevard and Airport-Pulling Road. That unit next to Moe’s Southwest Grill also previously was Beefstro’s Gourmet Beefs, Fabulous Pita and Quiznos within an 18-year run of sandwich shops.

Patrons are discovering the New England favorites served at the new restaurant. “They’re loving the fried clams and the lobster rolls. The lobster is flown in fresh, and the fried clams and steamers, as well, so all authentic New England seafood,” said Maine Shack owner Drew Ryan, a Maine transplant.

Ryan recently closed his Maine Shack eatery in Colorado to focus on his new brick-and-mortar location in Naples. He previously had a food truck for a few years at Celebration Park and South Collier Farmers Market in East Naples and Red Sox spring training in Fort Myers.

“We have a Brown Butter Roll and a Connecticut Roll. Those are both warm rolls. Then we have the Maine Shack Roll, which is mayonnaise cut with saltwater and drizzled with warm butter on top” said Ryan, noting that the Maine Shack Roll is his favorite. “That’s the best of both worlds with a warm bun, cool meat and warm butter on top. We also have a Fancy Roll, which has cucumbers and celery and lettuce. You also can just get it naked and dress it up yourself.”

The four options of lobster rolls feature claw and knuckle lobster meat on a toasted New England bun. A lobster roll trio and crab, haddock, shrimp and whole belly clam rolls also are available.

“Our price is more expensive than most places but we’re not buying frozen lobster from Canada that’s been processed from who knows where,” Ryan said. “We’re buying stuff straight from Maine fresh, so with that comes a price. We’re shipping it down here. We’re not using a distributor for the lobster so that costs money.”

Maine lobster not only stands out on the restaurant’s logo and signage, it dominates the menu with lobster tail skewers poached in brown butter; lobster mac and cheese with a mascarpone cheese blend and toasted Parmesan bread crumbs; lobster lettuce wraps with slaw, avocado and 3 ounces of lobster; lobster grilled cheese with sharp cheddar and white American; a lobster B.L.T. and “Lobsterado,” a 3-ounce brown butter lobster roll with a 3-ounce poached lobster tail on top.

“We just try to keep it as authentic as we possibly can and bring in the best, freshest ingredients,” Ryan said.

That includes the North Shore 3-Way roast beef sandwiches made with rare roast beef, James River BBQ Sauce, mayonnaise and American cheese on an onion bun.

“More people eat North Shore roast beef than they do lobster rolls and fried clams combined north of Boston,” Ryan said.

The menu also includes clam chowder, whole body clams, fish n’ chips, fried shrimp, haddock sandwiches and the Maine Shack Burger, which is made with brisket, short rib and chuck on an onion bun. Desserts include gluten-free whoopie pies made by Cak’d in Naples. Beer and wine are available, too.

“All of our fried foods have very little batter on it,” Ryan said. “We try to use the least amount of batter as possible and let the seafood do the talking.”

Joining Drew and Tina Ryan at Maine Shack’s grand opening celebration Jan. 4 were their good friends Ashley and Ryan Eldridge, stars of the “Maine Cabin Masters” cable TV show. “Maine Cabin Masters” helped with the buildout of Maine Shack, sourcing reclaimed barn wood for the restaurant’s walls.

“They’ve been a big part in helping us,” Ryan said. “All this decor in here is all from Maine.”

Maine Shack, 6434 Naples Blvd., Unit 404, is open 11 a.m. to 8 p.m. Sunday through Thursday and 11 a.m. to 9 p.m. Friday and Saturday.